Mixsoon Incredible Results

Mixsoon is a TOP k-beauty brand in global market thaks to their Influencer Marketing Strategy. We had the pleasure to assist Mixsoon reaching global influencers and managing collaborations for their successful influencer marketing campaign with Bean Essence. Also we created A Expat Influencer Event in Korea to increase brand awareness and community building.

10,000

Millions

of views

Influencer reach

The Client

Mixsoon

Is a Premium Korean Skincare Brand For glass Skin that encourages the 3-layering skincare routine using
pure, organic essences tailored to your skin's daily needs.

Their commitment lies in the essence of nature, carefully employing biological processes to extract only the essential active ingredients your skin truly craves and deserves.

The Ojective

Positioning Mixsoon as the top k-beauty organic skincare brand globally within the highly competitive US and European markets. The primary obstacles included overcoming brand recognition obstacles, differentiating the product in a crowded space, and appealing to the discerning young female consumer audience.

Target Audience

Regions: Global Audience

Gender: Female

Age: 18-35

Our Approach

Our agency’s approach involved assisting the Brand on leveraging the power of influencers to navigate these challenges increasing brand visibility and desirability. By assisting the brand to find targeted influencer that will be a good choice for collaboration and be trusted voices for the targeted audience. They aimed to highlight the unique benefits of the main product Bean Essence and brand values fostering a strong connection with potential customers and establishing Mixsoon as a leading name in korean organic skincare.

We helped with research, reach and negotiation to close the collaboration deal and be able to get good results. Create an Event for International Influencer living in Korea to meet and share about the brand and not only the products.

Our project

2h Private Event with 15 international Influencer in Korea. More than 40 contents shared in one afternoon. X people reached and X interactions reached.